// INSIGHTS
Research, Frameworks
and thinking.
Research, frameworks, and thinking from the team building the Substrate Layer.
24 August 2026
2 min read
Is Forward Deployed Engineering Right for You? And How to Break In
The honest fit test
FDE work rewards a specific temperament, and it's worth being honest about whether it's yours before you chase it for the salary alone (and the salary is real: average total comp is now reportedly around $238K, with a range from roughly $205K to $486K, and senior FDEs at frontier labs going well past that).
14 August 2026
2 min read
A Day in the Life of a Forward Deployed Engineer
In the last post, we built up the idea of a Forward Deployed Engineer (FDE) from first principles: an engineer who sits with the customer and ships the code, collapsing the usual gap between "understanding the problem" and "building the solution." That's the theory.
15 June 2026
5 min read
The Hidden Cost of Bad AI Data: A Full Business Case
When an AI project fails, the post-mortem almost always lands on the model — the wrong architecture, insufficient training data, a tuning choice that didn't generalise. Rarely does the conversation turn upstream, to the input layer where data was collected, cleaned, and structured before it ever reached the model.
25 May 2026
3 min read
From Pilot to Production: What Actually Breaks
Every enterprise AI pilot looks good. This is not a cynical observation — it is a structural reality of how pilots are designed. The data is curated. The scope is narrow. The use case is selected precisely because it is the one where the existing data is cleanest and the model is most likely to perform well.